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Website Branding for Small Businesses PDF
By:Nathalie Nahai
Published on 2014-04-22 by Skyhorse Publishing, Inc.

With so many customers taking to the web for information, every business needs to have an online presence, especially a small business. However, a simple website won’t suffice and each enterprise has to properly connect with customers to build and nurture a relationship that will ensure their devotion to the brand. This is where Nathalie Nahai, The Web Psychologist, steps in. Nahai expertly draws from the fields of psychology, neuroscience, and behavioral economics to share the latest developments, innovative techniques, and original insights that will lead any small business to online success, with information on: • Targeting the emotional versus the rational brain • The psychology of decision-making • How to pinpoint your target market • Communicate persuasively • Utilizing images, video, and colors to grab attention • Making a website easy to use • Using social media to connect • Increase sales through e-commerce What makes consumers click on a link? In what ways can you target different demographics? How do you make the web work for you? The tools in this book will give you answers to help develop a compelling, influential, and profitable online strategy to catapult your brand to the next level. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

This Book was ranked at 15 by Google Books for keyword Arts Photography Business of Art best seller.

Book ID of Website Branding for Small Businesses's Books is A7seAwAAQBAJ, Book which was written byNathalie Nahaihave ETAG "vRbCKY9qdck"

Book which was published by Skyhorse Publishing, Inc. since 2014-04-22 have ISBNs, ISBN 13 Code is 9781621534082 and ISBN 10 Code is 1621534081

Reading Mode in Text Status is true and Reading Mode in Image Status is true

Book which have "288 Pages" is Printed at BOOK under CategoryBusiness and Economics

Book was written in en

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Download Website Branding for Small Businesses PDF Free

Download Website Branding for Small Businesses Books Free

Download Website Branding for Small Businesses Free

Download Website Branding for Small Businesses PDF

Download Website Branding for Small Businesses Books